MISSION

To be a leading and well respected global hotel company that is fully committed to
delivering strong returns to hotel owners, achieving operations excellence in its hotels and creating a memorable experience for its guests.

STRATEGY

Expansion and Growth

• • Expand hotel management business
  • Establish brand presence in key destinations
  • Increase the number of hotels in China to capture domestic travel growth

 

Excellence in Management and Operations

• • Consolidate and align its hotel brand portfolio
  • Optimise its revenue generation
  • Efficient deployment of resources to achieve maximum cost benefit